If you're a small business owner )or hope to be one(, chances are you've spent some time poking around Entrepreneur.com for helpful information on not only starting, but maintaining that dream of working for yourself. Over the years, Entrepreneur.

When I first came to Microsoft in the Spring of 2007, it wasnt long before my manager and I started having discussions around career development. When I told him that I was interested in learning more about online communities and social media,.

Now that we're in mid-August, Back to School shoppping-and advertising-is in full swing. In an effort to help all you last minute marketers out there get your PPC ducks in a row, here's a quick round up of some previous blog posts that should.

Not long ago we posted about some upcoming changes to the Microsoft adCenter Editorial Guidelines as part of the preparation for the Yahoo! and Microsoft Search Alliance implementation. In an effort to keep up with the promise of transparency made in.

This is the 14 th post in the SEM Intermediate Series , a collection of posts intended for search engine marketing professionals looking for guidance in monitoring and adjusting the key performance indicators )KPIs( that determine the success of a PPC campaign. This series is a continuation of the SEM Beginner Series . If you haven't already read the SEM Beginner Series on dynamic text , dynamic text is a word, phrase or other information that is inserted into ad copy.

Just this morning I ran across an article on eMarketer from a few days ago, Small Business Sees Increased Paid Search Conversions , and thought I'd pass it along to y'all here on the adCenter Blog. It's a pretty quick read, but the key points.

Given the upcoming Search Alliance partnership between Yahoo! and Microsoft , I thought now might be a good time to shine a spotlight on the Microsoft adCenter QuickLaunch Program ) US/Canada | UK (. If you're unfamiliar with QuickLaunch, it's.