Someone great once said, the proof of the pudding is in the eating. This was obviously way before the internet was thought of and digital advertising became so important in many of our lives. Case studies have become part an parcel of how we communicate the effectiveness of online marketing, helping us all evangelise the medium and pull other advertisers and marketers onto the accelerating internet advertising train. Now, you obviously cant eat a digital campaign,

Two & a half minutes of video showing some of the very best advertising we've delivered for brands around the world. Includes MSN homepage take-overs, rich media, in-game advertising on Xbox Live, multinational solutions, mobile and multi-screen executions, lots of stats, lots of animation, lots of dreams delivered. Check out our Digital Creative Showcase to see these campaigns in action. For more on our solutions visit Microsoft Advertising .

Bereft of digital ideas? Looking for some creative inspiration? Check out our brand new Creative Showcase . Youll get to experience a full range of digital experiences and creative executions from simple banners to innovation multi-screen campaigns. You can search campaigns by top verticals, ad formats, countries and properties. If youre looking for something specific, use the search bar.

On the Microsoft Advertising Blog, we like to bring you the very latest digital insight in the form of case studies and proof points, so today were talking Games Advertising. Whether its JJ Richards on in-game advertising or Mark Kroese showing how were helping brands reach consumers through Xbox LIVE advertising , there is no doubt that online gaming is becoming a huge area in an advertiser's multi-screen armoury .