How to Deal with Negative Comments on Your Page Has there ever been a time when someone posted a negative comment on your company social media profile? How did you deal with this situation? Here are some tips to dealing with a complaint: Tip 1: Never Delete a Negative Comment. The #1 rule of responding to social media comments is never to delete a negative post. If you must delete a post, due to certain circumstances such as it's profane, threatening or violent,

Blogs are a growing tool for businesses. And for good reason. It's a platform that offers organizations much more flexibility than traditional communications and other social media outlets. Blogs are engaging, authentic, and effective at persuading and influencing customers. Is Blogging for you? If you are a business owner, corporate executive or solopreneur, your blog offers an opportunity to drive dialogue in personal and insightful way.

SEO is the name of the game when it comes to bringing relevant search engine traffic to your website. However, for many businesses, there is a sea of options that exist to execute a SEO strategy such as hiring a SEO company, a link builder, or copywriter. This article focuses on the latter, because in my sincere opinion content is king, and if you build a site and community based on quality content, the other two are quite easily executed.

Why invest in blogging? There are billions of blogs already. Every college kid has a couple, every business tries it, and every government considers it. So what makes you different? How can you be different in blogging? How can your business make money online? What is blogging? Well, most of us have an idea of what blogging is. Blogging might be a simple article. Blogging can be coded copy. Blogging can be profit. But how do you make sense of profitable blogging?

Hi Rustin, tell me a little about yourself and your background. I'm the co-founder and CEO of BlogFrog. BlogFrog is a Boulder-based internet startup that turns blogs into communities. I got my start in online communities when I was 12 years old by hosting computer Bulletin Board Systems )BBS( out of my parent's closet. I have a Masters Degree in Electrical Engineering and after college I designed next generation imaging systems for satellites.

You've learned how to leave your ego at home by not advertising to your audience and providing them with interesting content. Keep your audience interested in your content and continuously coming back to your site by following these simple steps. Engage Your Audience The next step would be to ask questions or post comments that your audience can respond to. You could say things such as, "Listen to ))Band XYZ's(( track and let us know what you think!

You've created a social media profile, now what? Unless you are one of the biggest brands in the world such as Coca-Cola or Apple, people most likely haven't heard of you and attracting brand advocates is going to be difficult. This means it will take some work to get noticed and as well as keeping visitors coming back. However, with these easy to follow tips, you'll be on your way to success.

Small businesses should always ask questions of themselves. You might ask how you can increase your profit margin. You might ask how you can communicate better with your customers. You may try to find new customers. There are always ways to boost the bottom line and asking questions about your goals, your customers and challenges your company faces is a great place to start. What challenges are you facing? With 4 out of 5 new businesses failing within the first 5 years,

Social networks are for far more than kids. Social marketing is a science with many useful strategies for monetization and building value. How can you show value with your social marketing campaign? You might be different. You might be personal. You might get technical, answering questions. You might walk readers through what you do in a day. In other words, you get creative. Here are a few useful strategies to get you started building value with social marketing.

Is Twitter better than Facebook? It may sound like a crazy question. The fact is Twitter can be much better for marketing strategies, while Facebook is a more personal platform. In a recent PC World article by Barbara E. Hernandez, it's noted that Twitter allows for "more return on investment, less time for more exposure, a quick-hit approach to conversations, a more savvy population and few distractions from the endless streams of information.

How much is your brand worth? How can you boost that value? How much time will that take? You may wonder what strategy is best for a small business, a startup, or a Fortune 500 company. I'm sorry to say, I have no secret strategy to double your brand value. But just good old commonsense can do a lot when it comes to branding. Try Social Marketing One of the newest strategies for increasing brand value - and of just getting noticed in the first place - is with Facebook.

How often should you stay in touch with clients? There are many useful strategies for both how to stay in contact with clients and also on how often. Here, I'll go over some common - and some not so common - theories on staying in contact. Spread It Out Instead of making contact for two hours once every six months, try staying in touch more often with shorter meetings. That way, if they are in need of your services, or if you are running some special promotion,

If you want the secret strategy to marketing success, it may be "try until you succeed." In the real world, we fail and fail until we get it right. We build relationships. We send emails with typos. But there are some strategies you can utilize - many of which can open up brand new marketing ideas for you. Selling Experience, Not Products Here is a common marketing mistake: "We have been in business for 20 years, with a combined 50 years computer science experience.

Where do you begin to become what, as Seth Godin puts it, a "lynchpin," someone of true value? For our ends, how can you show true value to your customers? You might try content marketing. Content marketing is a bit of a broad term for us to use, but consider that many brands are created solely on brand value and content marketing. Take, for example,

Your social networks maybe more valuable than you think. Chris Crum on WebProNews recently posted a useful article on how you can apply Facebook and Twitter to your search engine marketing plan, explaining how search engines are now using the social sites in determining organic rankings. Everyone knows social networks are hot, with millions using Twitter and millions more using Facebook, but the connection between search engines and social sites can be confusing.

When should you ask for a sale and when should you just focus on helping? Few bigger questions are asked by professional marketers. While there is no absolute method for reaching a single prospect, as each seller is different and each buyer is unique, here are some useful strategies for increasing marketing response. Cultivate Prospects You get a lead not to sell, but to help. If you focus on gathering the right kind of leads,

How do you get the most out of your email marketing campaigns? You need the right strategy for calling prospects to action. If you want your web marketing strategy to engage buyers, how you use emails, how you construct them, who you send them to and when you send them, all become important. Here's the who, what, when, the why and the how of email marketing. Why use email marketing? Can't blogging or social marketing engage prospects better?